Taste Local is a new innovative food tourism project which has been launched with the aim of improving South West Wales’ food offer by exploring how delivery partners across the EU develop their local food culture. This will help businesses in rural areas to develop potential markets both locally and trans-nationally.
The Carmarthenshire Local Action Group (LAG) has been successful in securing the funding of £219,640 to run this transnational project and the South West Wales Tourism Partnership (SWWTP) will deliver it over the next 15 months. Along with partners in Italy, Denmark, Greece and Spain , the partnership will develop a joint project which will give the tourism sector opportunities to build on food tourism through sector skills development, marketing, branding and cultural activities.
Core components of the initiative will be the hosting of an international Food Tourism Conference, the development of a multilingual digital platform linked to a bursary scheme for food producers and the hospitality sector to visit partner countries to learn and share best practice. The project will fund 80% of the total bursary cost up to a maximum of £800 per business, the target for the project being 40 bursaries. Taste Local is funded through the Co-operation Fund under Axis 4 of the Rural Development Plan (RDP) for Wales 2007-2013, which is funded by the Welsh Government and the European Agricultural Fund for Rural Development. The Taste Local Bursary scheme will be open to all food and tourism businesses within the RDP areas of South West Wales through an application process. For more information please contact Lowri Edwards on 01558 669091/07977 989723 or email: lowriedwards@gallu.org.uk - www.ffres.org
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